Blue Ltd is an aquatic management consulting practice. We work across the wet environment in science, in business, in policy and above all with people.

Our Mission

At Blue Ltd. we spend a lot amount of time working. This is because we are obsessive about making sure that our clients get the best service we can possibly provide.


Because we spend so much time working it is essential to us that work is fun, creative and inspiring. We are not hidebound by tradition, position or status;


Because we only work with Associates that are highly regarded, motivated and exceptionally qualified, we are very flexible about how and where we work;


Because Blue Ltd. business is concerned with the sustainable use of aquatic environments. We make sure that our own business practice; suppliers and behaviours are in tune with the natural environment;

Why choose us


We have combined decades of industry experience; yet we remain fanatical about learning.


Bespoke teams, bespoke project design, bespoke solutions.


We listen to understand, not to formulate a reply.

Our People


Senior Associate

Jim Masters works in the fields of sustainable fisheries and marine resource management. He brings a wealth of experience in project management and strategic development, understanding the critical nuances of the fishing industry as well as details and theories involved in fisheries assessment, the policy-landscape and the marine environment as a whole. Jim has a creative and innovative perspective, understanding the role that people play in managing the environment. He works to engage all sectors in decision-making and applies a pragmatic and resourceful approach in any situation. He brings over 20 years of experience across a range of fields, combining relevant elements from education, technical capacity-building and strategic planning and design, which enables him to work across disciplines and with a range of key sectors. Jim is also Executive Director of the charity Fishing into the Future.


Senior Associate

Dr Johanna Forster is an Environmental Social Scientist with over 10 years’ experience combining ecological, social and economic perspectives, quantitative and qualitative approaches. She has undertaken extensive field- and desk-based research in the Caribbean and Pacific regions, and the UK. Her research expertise focuses on sustainable practices of marine resource use given the socio-economic, institutional context and global challenges including climate change and food security; understanding user incentives and behaviour; livelihood dependency; resilience and adaptive capacity; and natural resource management and governance. Holding a PhD in Environmental Sciences, experience in managing international research teams, and a track-record in science communication and public engagement, Johanna is accomplished at working and leading interdisciplinary teams on complex environmental issues.



Katherine Kennedy is highly experienced in coastal, marine management, common property resource planning and climate change adaptation. She is an expert in participatory environmental decision-making, with experience in leading collective problem solving with people from many different places and walks of life. She is a creative and freethinking environmental strategist and process designer.

Katherine is passionate about common property resources, effective project management, financial integrity, accountability, and equity in decision-making. She combines great soft skills with quantitative analysis and hard evidence.


Senior Associate

Lisa Johnson is a motivated professional with over 14 years experience in project management. Lisa’s background in environmental sciences, with a particular focus on oceanography and atmospheric sciences, has equipped her with a strong blend of analytical, numerical and IT skills alongside her organisation, communication and management skills. Her management experience includes, but is not limited to, organisational change management, financial and budgetary planning, event programme management, process review and development, marketing and customer relationship management, alongside team building and training. She has extensive experience in the Higher Education sector and is well equipped to deal with large-scale project management, involving numerous complex organisations and multiple stakeholders.


Jonathan McCue is Director of Sustainable Seas Ltd. Associate Technical Director

He is a chartered coastal scientist, with 28 years’ postgraduate experience in the field of coastal engineering integrated coastal management (ICM), shoreline management, climate change adaptation, beach design and disaster risk management. He is proven Team Leader with expert project management and team building skills. Technically, he is particularly skilled in the areas of marine spatial planning and legislation, applied coastal and beach planning, disaster flood management, strategic environmental assessment, marine/beach park management and community participation work. He is a free thinker and passionate about making differences on the ground. He has worldwide experience of working for government and non-government organisations (NGOs) and has contributed to the production of ICM plans in Europe, the Middle East, the Caribbean and South Asia. Jonathan has also worked on a variety of disaster preparedness project dealing with geo-hazard and tsunami response. He has also authored several well-respected papers on issues relating to ICM


Paul Sayers is a Partner at Sayers and Partners; a consultancy specialising in the management of the water environment and its associated risks. Associate Technical Director

Previously a Director at HR Wallingford Ltd, Paul has over twenty years of international experience in all aspects of flood, drought and coastal risk management – including studies across Asia, Europe and the US. The focus of this work relates to developing strategic responses that that take account of future change, including: climate impacts, disaster management, risk-based investment prioritization, resilience, adaptation, risk and uncertainty analysis. In addition to his consultancy activities Paul is also a Senior Visiting Fellow at the Environmental Change Institute, University of Oxford, an advisor to the Flood and Coastal Erosion Risk Management research programme and a member of the editorial panel for the CIWEM Journal of Flood Risk Management.